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July x Gray Label

In celebration of the new store, we’re giving away a 75 pcs signed and limited edition graphic artwork by July Adrichem with a spend over € 75 during the opening night and the following weekend.

July Adrichem (1988) is a Dutch artist focusing on minimalistic shapes. July was asked by Gray Label to create this celebration artwork, following on an exclusive collaboration, the ‘PLAY series’. The series resulted in a line of six different pieces of geometric art executed in Gray Label’s colours, for sale exclusively at the Huidenstraat and the brand’s online store. Available Monday October 26th.


The Bucket List Family visiting Amsterdam

The Bucket List Family visiting Amsterdam

The Bucket List Family visited the Gray Label store in Amsterdam. 

This is the Bucket List Family, just your “average” family working from all around the world as Family Travel Journalists! Their story began on the 15th of August, 2015 when they decided to sell everything and leave home for a journey around the world together. They started an Instagram and a YouTube channel. We helped them with Gray Label clothes out when they were robbed and all the kids clothes were gone. The Gray Label clothes are comfortable and easy to wear for their travels. 

A while ago the Family visited our Gray Label store in Amsterdam. We were very excited to meet the whole family. It's so cool to see Dorothy, Manilla and Cali Gee wearing Gray Label during all their travels. You can find the clothes in our online shop.

The Bucket List Family

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